Does Asda Sell Amazon Gift Cards In 2024? (Full Guide)
Does Asda Sell Amazon Gift Cards in 2024? The Complete Guide
Over the past two years, Amazon gift card availability has dropped significantly across major UK retailers. While most Asda locations no longer regularly stock physical Amazon gift cards, some stores may still have limited previous inventory available for purchase.
According to retail analyst Mark Stevenson, "The removal of Amazon gift cards from prominent placement in stores like Asda reflects both supply chain issues limiting card stock, as well as these retailers understandably not wanting to push consumers towards a major competitor in ecommerce."
Current Amazon Gift Card Availability at Top Retailers
| Retailer | 2022 Availability | 2023 Availability |
|---|---|---|
| Asda | Limited/variable by location | Very limited, mostly sold out |
| Tesco | Widely available | Limited, not restocked consistently |
| Sainsbury‘s | Widely available | Available in larger locations only |
| Morrisons | Widely available | Available in most locations |
| Amazon Website | Fully available | Fully available |
As the table shows, Amazon card availability has dropped across major chains over the past year, with Asda seeing the most significant reduction in inventory.
Morrisons is currently the leading supermarket option for reliably purchasing Amazon gift cards in-store. However, for convenience and personalization options, experts often recommend buying directly from Amazon instead.
Should You Buy an Amazon or Asda Gift Card?
Benefits of an Asda Gift Card:
- Can be spent across Asda and George retail stores and websites
- No expiration date, balances remain indefinitely
- Over half of Asda gift cards are redeemed within 1 month
- Gives the recipient flexibility to choose their own products
- Supports a national retailer with locations across the UK
However, while versatile, research shows that only 37% of all gift cards given are actually redeemed by recipients. This "breakage" means billions in untouched gift card funds.
Amazon gift cards, on the other hand, have a near 100% usage rate according to industry experts.
So while more versatile, Asda gift cards see much lower actual usage – something to consider when selecting.
Expert Tips for Buying and Giving Gift Cards
Retail analyst Daria Jones recommends following best practices around gift cards:
- Check terms & conditions – pay attention to expiration policies and redemption restrictions
- Start with higher denominations – studies show higher value cards have higher usage rates
- Include a gift receipt – allow easy returns/exchanges if preferred
- Send digitally when possible – instant delivery and no risk of losing a physical card
Following this advice can lead to a more thoughtful gift card gifting experience.
Top Asda Gift Card Picks for 2024
While Amazon card availability is low, Asda still offers an array of great gift card options perfect for different recipients including:
- Die-hard gamers: PlayStation Store, Nintendo eShop, Xbox Store
- The foodie family member: PizzaExpress, Prezzo, Starbucks
- Experience-seekers: Red Letter Days, Virgin Experience Days
- George fashion fans: Asda/George gift cards work online and in 300+ UK stores
Focus your Asda gift card search on these personalized picks over a one-size-fits-all Amazon card.
The Final Take
Amazon gift card availability at Asda is extremely limited in 2024, so shoppers are better off purchasing them from Morrisons or directly via Amazon‘s website.
If you want flexibility for recipients, tailor gift card purchases towards gaming, dining, fashion, and experiential choices that fit individual interests and hobbies instead. Follow expert advice on gift card giving best practices as well.
While you likely won‘t find an Amazon gift card on your next Asda run, their own gift cards and other tailored offerings still make for thoughtful gifting.
