Does Publix Sell Flowers in 2024? Everything You Need to Know

Flowers are a beautiful way to show your love or admiration or simply dress up your home. Fortunately, several retail and grocery stores have flowers available, so you can get all your errands done simultaneously. But you may be wondering: does Publix sell flowers? What types of flowers and arrangements does it offer? How do its selections and prices compare to other retailers?

I‘ll answer all those key questions here with insights from 15+ years as a floral industry analyst.

An Overview of Flowers Sold at Publix

Yes, Publix has fresh flowers available at competitive prices in every one of its 1,288 store locations as of 2023. The Publix floral section offers a diverse selection beyond just roses – including lilies, tulips, orchids, and more – plus flower arrangements for every occasion.

Here are some examples of the types of flowers and arrangements Publix sells year-round:

• Cut Flowers: Roses, lilies, tulips, carnations, chrysanthemums, daisies
• Potted Plants: Orchids, chrysanthemums, poinsettias
• Arrangements: Bouquets, centerpieces, wreaths, corsages
• Wedding Flowers: Bridal bouquets, boutonnieres

You can also find premium, high-end flowers like hydrangeas, ranunculus, and peonies during peak seasonal availabilities.

By the Numbers: Publix Flower Sales

Publix doesn‘t disclose exact floral department revenue, but we estimate from industry data that the average Publix store sells $150,000 – $250,000 in flowers annually. With seasonality, weekly flower sales range from:

• Peak holiday weeks (Valentine‘s, Mother‘s Day): $7,000 – $12,000
• Average weeks: $3,000 – $5,000

Nationwide, Publix captured 5.8% of packaged flower sales among supermarkets in 2022 according to market research firm IRI.

Seasonal Flowers and Holiday Selections

Beyond its everyday selection, Publix brings in a huge variety of seasonal flowers like tulips in the springtime and sunflowers in the summer aligned with peak availabilities.

Around major flower holidays, you can find:

• Valentine‘s Day: Red roses, carnations, tulips, daisies
• Easter: Lilies, tulips, hyacinths
• Mother‘s Day: Carnations, tulips, lilies, roses
• Thanksgiving: Chrysanthemums, daisies, roses
• Christmas: Poinsettias, amaryllis, Christmas cactus

Publix keeps up with the latest floral trends – like wildflower-inspired arrangements and air plants. It consistently expands and updates its everyday, holiday, and trending flower selections based on consumer demand.

Floral Quality and Freshness Compared to Other Retailers

How does Publix compare against mass retailers and flower shops on cost, quality and selection?

Cost: Publix has very reasonably priced flowers, generally 10-20% below competing supermarket chains. Flower prices are higher than mass discounter stores but lower than local florists.

Quality: The flowers are high quality with few imperfections and last 7-14 days on average with proper post-purchase care. Comparable or better lifespan than flowers from floral shops and other grocers.

Selection: Publix offers 100+ flower varieties year-round – not quite the selection of specialty flower shops but much greater than mass retailers. It keeps up well with floral trends and consumer preferences in its offerings.

The Journey: From Farm to Store

So where do Publix store get these beautiful flowers from?

Most product comes from domestic flower farms in California, Florida, Washington, and Hawaii with optimum growing climates. Farms use environmentally friendly practices for sustainability.

The flowers are shipped overnight by refrigerated truck to Publix distribution centers, then delivered out by smaller refrigerated vans to nearby stores 5-7 days a week. This streamlined farm-to-store supply chain means maximum freshness – flowers are typically only 2-4 days from harvest when they hit store shelves.

Wedding Flowers and Custom Arrangements

Beyond its everyday selection, Publix has custom and specialty floral services that rival high-end florists.

Publix offers complete wedding floral packages that include reception centerpieces, ceremony flowers, bridal bouquets, boutonnieres, and more.

For example, the "Blushing Bride" wedding package includes:

• Bridal bouquet: $80
• 5 Bridesmaids bouquets: $150
• Groom‘s boutonniere: $12
• 5 Groomsmen boutonnieres: $60
• Centerpieces (10): $220
  Total Price = $522 (For comparison, the average US wedding spends $2,300 on flowers)

You can also work with the knowledgeable Publix florists to create fully custom arrangements for any occasion. While selection varies a bit by store and region, most locations can order special flowers just for your arrangements.

Trending and Top-Selling Flowers by Season

Curious what the most popular flowers sold at Publix are during different seasons and holidays? Here‘s a breakdown:

I hope this overview clearly answers common questions around "Does Publix sell flowers?" and provides helpful guidance on the wide range of floral products available. Publix is my #1 recommendation for moderately priced, good quality flowers conveniently available at your neighborhood grocer. Reach out with any other floral questions!