Does Sephora Take Apple Pay in 2024? Everything You Need to Know

ByCharles Scott Last Update on

Contactless payments like Apple Pay have become increasingly popular, with mobile wallet spending expected to surpass $300 billion in 2024 according to Business Insider. For beauty enthusiasts, the convenience of tapping to pay with your iPhone or Apple Watch is hard to beat. But does the beauty giant Sephora accept Apple Pay, and how exactly can you use it? This detailed guide has all the answers.

Key Stats on Apple Pay Adoption

  • As of 2022, 90% of all new iPhones sold are compatible with Apple Pay, based on AppleInsider data.
  • There are now over 90 million contactless payment terminals in the U.S. that accept Apple Pay, per PYMNTS.com.
  • 66% of iOS users have set up Apple Pay on their devices, according to TechJury consumer research.

It‘s clear Apple Pay is becoming a preferred payment method for a growing number of consumers. But how does Sephora fit into this contactless payment landscape?

Does Sephora Accept Apple Pay In-Store?

Yes, you can use Apple Pay at any Sephora retail location in the U.S. They began rolling out support for Apple Pay back in 2014, and it‘s now accepted at all stores.

To use it in-store:

  1. When it‘s time to pay, select the Apple Pay option on the payment terminal.
  2. Hold your iPhone or Apple Watch near the contactless reader.
  3. Double-click the side button on your iPhone X or later or Apple Watch to authenticate with Face ID. For earlier iPhones, use Touch ID.
  4. Wait for the subtle vibration/beep confirmation that your payment went through.

It‘s the fastest checkout experience Sephora offers, especially when you have your phone handy. No need to pull out your physical wallet!

Pros of Using Apple Pay In-Store

  • Speed – Checking out takes seconds, faster than chip cards or magnetic stripe cards. No need to dig around for your wallet.
  • Convenience – Pay directly with the iPhone or Apple Watch already in hand.
  • Security – Your actual credit or debit card details are never shared with the store. Each transaction uses a unique, encrypted token.

Cons of Using Apple Pay In-Store

  • You must have an iPhone, Apple Watch, iPad, or MacBook to use it. Android users cannot utilize Apple Pay.
  • If your tech device battery dies, you‘ll need a backup payment method. Keep a physical card on hand.
  • It may take a few extra seconds to authenticate with Face ID or Touch ID.

Does Sephora Accept Apple Pay Online?

Sephora also lets you use Apple Pay to complete purchases online through their website, Sephora.com.

When checking out, simply look for the Apple Pay purchase button. Click to bring up the Apple Pay prompt on your compatible device. Then authenticate your identity using Face ID or Touch ID.

Your payment info will then be securely sent to Sephora, allowing you to check out in just a few taps.

Pros of Apple Pay Online

  • Seamless one-touch checkout experience.
  • No need to manually enter credit/debit card details.
  • Your card details are never exposed during the transaction.

Cons of Apple Pay Online

  • You can only use it on iPhone, iPad, MacBook or Apple Watch.
  • Ideal to have a Touch ID enabled device for quick authentication.
  • Requires an Apple device be nearby during checkout.

How to Set Up Apple Pay

Before you can use Apple Pay at any retailer including Sephora, you must first set it up:

  1. Open the Wallet app on your iPhone or iPad.
  2. Tap the "+" icon and select "Add Card".
  3. Use your device‘s camera to scan your card or enter details manually.
  4. Verify your card info and accept Apple‘s terms.

Once your card is added, you can use Apple Pay on that device for purchases. Repeat with other Apple devices to enable Apple Pay there as well.

Using Apple Pay on Sephora‘s App

For the ultimate convenient experience, use Apple Pay via Sephora‘s iOS app. Simply add items to your cart, proceed to checkout, select Apple Pay, and authenticate with Face ID or Touch ID.

In just a few seconds, your purchase is complete without entering any sensitive card information.

Getting Cash Back with Apple Pay

One of the best perks of Apple Pay is that you can earn cashback rewards when using certain credit cards.

For instance, the Apple Card offers 3% cashback on all Apple Pay purchases including at Sephora. The Uber Visa Card provides 2% cashback on Apple Pay transactions.

Just make sure your card‘s policies allow cashback on Apple Pay. It‘s a nice way to gain rewards when shopping at Sephora.

Apple Pay Compatible iPhone Models

As long as you‘re running iOS 12.1 or later, Apple Pay works on:

  • iPhone 6, 6 Plus, and newer
  • iPhone SE 1st and 2nd gen
  • iPod Touch 7th gen

So even if you have an older device like an iPhone 6, you can still use Apple Pay at Sephora.

Other Sephora Payment Options

Beyond Apple Pay, Sephora also accepts:

  • All major credit cards
  • Select debit cards
  • Sephora gift cards
  • PayPal
  • Afterpay
  • Klarna

But for maximum speed and convenience, Apple Pay is undoubtedly a top choice when available.

Conclusion

Sephora fully supports Apple Pay across all stores, their website, and mobile app. So don‘t be afraid to leave your physical wallet behind and pay with just your iPhone, Apple Watch, iPad, or MacBook. Transactions are seamless, secure, and cashback rewards await. Just tap and go!

Charles Scott is a dynamic professional whose academic and career achievements demonstrate a strong commitment to excellence in the retail and consumer service industry. Graduating with an MBA from New York University in 2013, Charles has built a diverse and impressive career portfolio. He has held significant roles as a manager, advisor, and marketer, showcasing his multifaceted skills and deep understanding of the industry.

Beyond his direct professional engagements, Charles has made a notable mark as the head writer and founder of ExpertBeacon.com. This platform stands as a testament to his dedication to consumer empowerment and education. ExpertBeacon.com is a resource designed to assist consumers in addressing their persistent questions about products, services, and companies. Under Charles's leadership, the site provides in-depth, well-researched, and accurate information, all structured in easy-to-follow guides and articles. His work here not only highlights his expertise in the field but also his commitment to providing valuable, actionable information to the public.

Charles's approach is centered on a keen understanding of consumer needs and market dynamics, making him a respected voice in the industry. His contributions through ExpertBeacon.com and his professional roles reflect a blend of strategic thinking, practical knowledge, and a genuine desire to enhance consumer experiences in the retail and consumer service sectors.

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