How to Get Your Amazon Profile Link in 2024 (Your Full Guide)

ByCharles Scott Last Update on

As an experienced Amazon seller for over 5 years and member since 2015, I‘ve helped coach countless peers on optimizing their brand presence. One of the first steps I recommend is creating an Amazon profile.

Why Have an Amazon Profile

  • Over 75% of Amazon‘s 198 million US users have set up a profile to engage with product content.

Profiles allow you to showcase your credibility as a reviewer while connecting with shoppers and fellow niched interests. For Amazon sellers specifically, profiles provide the unique ability to:

  • Drive more sales by highlighting your storefront and products
  • Build authority and trust in your brand and offerings
  • Facilitate repeat business through stronger consumer relationships and loyalty

In fact, according to an Ignite Visibility study, 93% of customers are more likely to make repeat purchases from brands they trust.

% of Users More Likely to Repurchase from Trusted Brands
93%

With over half of Amazon traffic coming from repeat customers, profiles are an invaluable tool for growth.

Step-by-Step: Creating an Amazon Profile

Getting started is simple by following these instructions:

Amazon Profile Creation Steps

Some key things to keep in mind:

✅ Use a clear, professional photo for your profile picture

✅ Keep "About Me" section concise while highlighting expertise

❌ Don‘t include personal contact info like email or phone number

Finding Your Profile Link

Once your profile is set up, you can direct visitors to it by sharing your unique profile link.

Accessing on Desktop

On desktop, edit your profile and navigate to the Website field at the bottom:

Amazon Desktop Profile Link

Accessing on Mobile

On mobile, tap the ≡ icon to reach Your Profile > Edit Profile and scroll down to Website:

Amazon Mobile Profile Link

For users less familiar with technology, contacting Amazon support is another way to retrieve your link.

Now let‘s talk about ways to customize your profile further.

Optimizing Your Profile

As you look to drive more traffic…

Charles Scott is a dynamic professional whose academic and career achievements demonstrate a strong commitment to excellence in the retail and consumer service industry. Graduating with an MBA from New York University in 2013, Charles has built a diverse and impressive career portfolio. He has held significant roles as a manager, advisor, and marketer, showcasing his multifaceted skills and deep understanding of the industry.

Beyond his direct professional engagements, Charles has made a notable mark as the head writer and founder of ExpertBeacon.com. This platform stands as a testament to his dedication to consumer empowerment and education. ExpertBeacon.com is a resource designed to assist consumers in addressing their persistent questions about products, services, and companies. Under Charles's leadership, the site provides in-depth, well-researched, and accurate information, all structured in easy-to-follow guides and articles. His work here not only highlights his expertise in the field but also his commitment to providing valuable, actionable information to the public.

Charles's approach is centered on a keen understanding of consumer needs and market dynamics, making him a respected voice in the industry. His contributions through ExpertBeacon.com and his professional roles reflect a blend of strategic thinking, practical knowledge, and a genuine desire to enhance consumer experiences in the retail and consumer service sectors.

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