OpenAI Purges Thousands of Exploitative GPTs

As AI expands at breakneck pace, upholding ethical practices is crucial. At GPT App, we lead coverage of AI and GPT developments.

The Official GPT Store Arrives

OpenAI launched its official GPT store on January 10th, 2024, enabling users to build, share and profit from custom GPT chatbots. Already, users have created over 3 million unique GPT versions of ChatGPT.

Signs Point to Stricter Review

Our tracking suggests OpenAI has tightened GPT oversight. Numerous GPTs now display “We're having trouble loading this GPT” errors – likely an indicator of intensified vetting against promotional misuse.

trouble loading this GPT

The Seedier Side of GPT Marketing

Several questionable marketing techniques have emerged around GPTs, jeopardizing AI ethics:

GPT Spam Targeting Keywords

Some generate endless redundant GPTs solely to overload keywords. This pollutes search results and misleads users. More troublingly, these often hijack brands and trademarks illegally, duping customers.

For example, the now deactivated “GPT-5 GPTs” shamelessly exploited OpenAI's brand, amassing over 206,000 chats by falsely implying association. Targeting keywords like “GPT-5” deliberately sought to capitalize on OpenAI's Credibility.

“Ask GPT-5”, “GPT-5 Ratings” and “Download GPT-5” also ranked highly by spamming keywords in titles and descriptions.

Impersonating Famous Brands and Trademarks

Innumerable GPTs deceptively mimic prominent brands like Microsoft, Meta or Google to siphon traffic. Some even directly claim affiliation falsely, e.g. “Ask Google GPT Assistant”. This constitutes serious trademark infringement.

GPTs Crafted Exclusively for Backlinks

While backlinks legitimately boost search rankings, GPTs made purely to artificially manufacture backlinks are considered manipulation.

Black hat marketing communities explicitly strategize backlink generation through disposable GPTs. One GPT creator on a forum brags “I have created 30 GPTs, time to build some high-quality backlinks quickly!”

Funneling Third-Party Traffic Deceptively

Illicitly syphoning traffic or links from external sites via deceptive GPTs lacking real value is an abuse of trust. Numerous spam GPTs promise enticing offers to lure clicks.

Artificially Inflating Engagement

Generating fake chat data via bots or scripts to boost GPT rankings in listings is outright deception.

The prolific “Travel GPT Assistant” had over 582,000 chats before being banned – unlikely for such a generic assistant. Many such inflated chat numbers near OpenAI's imposed caps hint at fakery.

These practices endanger GPT ecosystem integrity and user trust. Clear oversight is urgently required so the space grows through genuine innovation, not exploitation.

A Healthy GPT Ecosystem Requires Quality and Originality

In contrast, GPTs that creatively solve real problems represent the positive potential of AI. For instance, the “SQL Assistant” GPT provides accessible guides to mastering database queries. And “Grammar GPT” helpfully explains English grammar rules with engaging examples. Such GPTs add educational value aligned with OpenAI‚Äôs mission.

OpenAI Demonstrates Commitment to Quality Control

OpenAI's decisive moderation signals commitment to quality and integrity. Likely criteria for identifying policy violations include:

  • Purpose: Does the GPT provide real value versus pure promotion?
  • Ethics: Does it follow guidelines and avoid infringement?
  • Originality: Does it demonstrate novelty versus copying existing content?

Overall this promotes a healthier ecosystem focused on constructive applications rather than exploitation. However, challenges remain in balancing oversight while enabling creativity.


Recently, OpenAI undertook a major cleanup initiative to remove thousands of policy-violating GPT chatbots from its platform. This decisive action targeted an onslaught of exploitative bots optimized for promotion over value.

Offenders repeatedly engaged in practices like trademark infringement, metrics manipulation, and deception. With custom GPT creation spiraling out of control, OpenAI reasserted oversight to protect ecosystem trust.

The takedowns provide a cautionary tale of AI's double-edged potential if left unchecked. As generative models grow more capable, maintaining ethical norms remains imperative. This watershed moment underscores that human judgment must temper raw technological power for society's benefit.

OpenAI faces an uphill battle balancing creativity and compliance as capabilities explode. By learning from past pitfalls, their platform can yet responsibly channel AI's immense potential rather than allow its bastardization.

Collective diligence is essential as AI incorporates more deeply into our lives. With sustained ethical scrutiny, we can write a new chapter where machine intelligence elevates rather than undermines human dignity.

Similar Posts