Where Is Velveeta In Walmart & Other Grocery Stores? [2023 Guide]
Velveeta cheese products are staples for millions of home cooks. But with endless options at chains like Walmart, where exactly should shoppers look to find that familiar yellow box? This definitive guide has the inside scoop on locating Velveeta at all the major grocery retailers.
Pinpointing Velveeta at Walmart
Walmart offers an abundance of convenience to shoppers, given that approximately 90% of the US population lives within 10 miles of a store. However, navigating the vast shelves can still be a challenge when searching for specific items like Velveeta.
According to Walmart‘s Senior Director of Communications, Velveeta is primarily merchandised in the condiments section of stores, situated with other dairy-based dips and spreads. This aisle is the best place to begin your cheesy search.
Some helpful tips:
Be on the lookout near the salad dressings, salsa and cheese dips. Velveeta is often shelved within a few feet of these items.
Check lower and upper shelves thoroughly, as placement may vary.
If your store has a "Hispanic Foods" section, peek there too – Velveeta is popular for Mexican dishes.
Try the East Coast-style "wall of cheese" coolers – a few Walmart locations carry Velveeta blocks and shreds alongside natural cheeses.
Don‘t forget to scan endcap displays! Velveeta is sometimes promoted on special in-aisle displays.
If you still can‘t unearth that magical molten orange block, Walmart has an ace up its sleeve. The Walmart app features a store finder with incredibly precise product locations down to the aisle number.
Here‘s how to use it:
Download the Walmart app on your smartphone.
Enter your location or choose a nearby store.
Search for "Velveeta" and select the Velveeta product you desire.
The exact aisle location within that specific store will be shown – no more hunting aisle to aisle!
Where to Find Velveeta at Major Grocery Retailers
Walmart isn‘t the only game in town for Velveeta lovers. Most national supermarket chains also carry a variety of Velveeta products. Here are the top spots to scope out:
Kroger
The popular Kroger Family of Stores, like Ralph‘s and Fred Meyer, typically merchandises Velveeta in the condiments aisle with other dips and spreads. For shreds and blocks, check the natural cheese section in refrigerated cases.
Target
Target stocks most Velveeta products in the condiments aisle near the salad dressings and cheese dips. You may also find some varieties in the pasta aisle or dairy section.
Publix
Expect to locate Velveeta blocks in the refrigerated deli cheese section at Publix. The liquid Velveeta cheese sauce is usually shelved in the condiments aisle.
Albertsons
Begin your search in the dairy/deli cheese coolers and don‘t forget to scan the condiments aisle too – Albertsons stocks Velveeta in both areas.
Safeway
Safeway stores typically carry Velveeta in the deli cheese section. If not there, check the condiments and pasta aisles.
Whole Foods
Since it contains artificial ingredients, Velveeta does not align with Whole Foods‘ product standards – so you‘re out of luck there.
Trader Joe‘s
Velveeta is also not sold at Trader Joe‘s locations, which favor artisanal and niche food brands.
Velveeta Product Variety Breakdown
Beyond the classic brick, Velveeta comes in many forms. Here‘s a comparison of the most common product lines:
| Product | Sizes | Uses |
|---|---|---|
| Block | 8 oz, 16 oz, 32 oz | Melting, sauces, cooking |
| Shredded | 8 oz, 16 oz bags | Toppings for tacos, nachos, casseroles |
| Slices | 12 oz, 16 oz packs | Grilled cheese, burgers, sandwiches |
| Shells & Cheese | 5 oz, 12 oz boxes | Classic blue box meal |
| Microwaveable Cups | 2.5 oz cups | Single serve, ready in 90 seconds |
Shopper Insights: The Processed Cheese Popularity Contest
What‘s fueling Velveeta‘s enduring appeal among Walmart die-hards and grocery shoppers alike? A 2021 survey sheds light on consumer motivations.
The International Dairy Foods Association found that 68% of shoppers picked up processed cheeses like Velveeta in the past 6 months. Reasons included:
- Superior melting abilities
- Creamy, smooth texture
- Ideal for cooking applications
- Affordability
- Kids‘ preference for familiar flavors
Velveeta‘s prime placement in stores suggests retailers are keenly aware of its loyal fan base. And globally, processed cheese sales are projected to grow in coming years according to research firm Mordor Intelligence.
Clearly Velveeta remains a staple in American households from coast to coast. For melted cheese cravings, this guide maps the simplest route to cheesy satisfaction.
