Where to Find Your LinkedIn URL on the App

As mobile usage continues to dominate our digital lives, optimizing your experience on LinkedIn‘s mobile app is more critical than ever. With over 67% of LinkedIn usage now happening on mobile devices, ensuring your profile stands out begins with setting a professional custom URL.

But what if you need to find or edit that important URL while on the go? How do you access it on iOS or Android? This comprehensive guide has you covered.

We‘ll compare the LinkedIn mobile URL experience on both major platforms, discuss customization best practices, and share promotion strategies. You‘ll gain unique insight into managing the central hub of your LinkedIn identity so it best supports your personal brand and career goals.

Key Stats on LinkedIn Mobile Usage

Before we dive into the step-by-step instructions, it‘s important to ground ourselves in a few statistics that reinforce why optimizing your LinkedIn URL and profile for mobile is non-negotiable:

  • 67% of all LinkedIn usage occurs on mobile devices as of 2022 [1]
  • The LinkedIn mobile app sees 70 million monthly active users [2]
  • 87% of LinkedIn members access profiles from their phones [3] with 40% doing so on a daily basis
  • Profiles updated for mobile consumption get up to 30% more weekly profile views [4]

Essentially, LinkedIn on mobile is nearing parity with the desktop experience. Failing to optimize hurts your visibility. So whether tweaking your URL, adding rich media or enabling Open Profile viewing, keep mobile top of mind.

Now let‘s see exactly how to access that all-important profile URL while on an iPhone or Android device.

Finding Your LinkedIn URL on iOS

If you need to tweak, share or copy your public LinkedIn URL while on an Apple iPhone or iPad, here are the steps to locate it:

  1. Launch the LinkedIn mobile app then tap your profile picture (top left corner).
  2. Select View profile below your name to land on your public page.
  3. Tap the gear icon in the top right corner.
  4. Choose Settings then select Profile.
  5. Under Profile URL, you‘ll see your unique public page address.

Here‘s a visual summary:

  1. Tap profile pic
  2. View profile
  3. Tap gear icon
  4. Click Settings > Profile
  5. Copy Profile URL

And that‘s all it takes to retrieve your URL on an iPhone or iPad!

The process involves navigating to your public profile, entering your account settings, and accessing the Profile URL section – simple enough.

Retrieving Your LinkedIn URL on Android

If you prefer Android smartphones and tablets, the process is very similar:

  1. Open the LinkedIn app then tap your profile picture
  2. Choose View profile below your name
  3. Tap the 3 vertical dots icon in the top right
  4. Select Share profile from the dropdown menu.
  5. Your public profile URL will be shown at the top

Visually summarized:

  1. Tap profile pic
  2. View profile
  3. Tap 3 vertical dots
  4. Select Share Profile
  5. Copy URL

The LinkedIn app makes finding your public profile URL very straightforward on any device. Just a few taps leads you right to that critical identifier.

Now let‘s compare the iOS and Android experiences accessing your LinkedIn URL on mobile.

iOS vs Android: Accessing Your LinkedIn URL

At a high-level, finding your LinkedIn URL on either major mobile platform is simple and quick. But looking closely, there are slight differences in the menu layouts between operating systems:

iOS App

  • Settings accessed via profile gear icon
  • URL lives under Profile menu option

Android App

  • Settings accessed via 3 vertical dots
  • URL revealed by selecting Share profile
  • No evident Profile menu

Digging deeper into the UI and UX, iOS follows more traditional app conventions with a gear icon leading to Account settings.

However in Android, sharing your profile is essentially a shortcut to surfacing the profile URL.

Additionally, the Share profile option opens up more quick sharing actions through other apps installed on your device.

These subtle differences highlight that LinkedIn tailors its app experience across platforms – though all roads still lead to an easy way to access your profile URL.

Understanding these small variances empowers you to grab your URL confidently on either operating system.

Why Your LinkedIn URL Matters

Now that you know the steps to access your profile URL on mobile, let‘s discuss why this URL carries so much importance:

Branding & Customization

Like any major social network, your LinkedIn URL builds recognition and credibility for your personal brand:

Good: linkedin.com/in/jane-smith

Bad: linkedin.com/in/a1b2c3d4e5

The default LinkedIn URL is long and anonymous. By customizing yours to be simple and name-focused, it instantly boosts recognition.

Memorability & Sharing

A customized URL also makes it easier for professional contacts to remember and reference your profile:

  • Better word-of-mouth sharing
  • Simpler to manually type
  • Enables personalized link shorteners

In many ways the customization potential gives your LinkedIn URL "business card" status as a quick identifier.

SEO & Discoverability

Optimizing your URL with relevant keywords can improve your LinkedIn search visibility:

Good: linkedin.com/in/john-smith-digital-marketing

The username sends signals about your professional focus.

This helps you surface in keyword searches and separates you from other John Smiths.

Setting a Custom LinkedIn URL on Mobile

Convinced that customizing your profile URL matters? Excellent! Here is exactly how to create your tailored URL from your phone:

On iOS:

  1. Tap your profile picture
  2. Choose View profile
  3. Select Edit public profile & URL on right sidebar
  4. Tap the pencil icon to set your new custom URL
  5. Enter your desired URL – Tap Save

On Android:

  1. Tap profile picture
  2. Select View profile
  3. Tap the 3 vertical dots icon
  4. Choose Edit public profile & URL
  5. Select the pencil icon next to your URL
  6. Type a new customized URL – Tap Save

As you can see, the process for updating your URL mirrors finding it – just with the addition of the edit pencil icon.

Both mobile platforms make it equally seamless to set a customized, professional URL.

LinkedIn URL Best Practices

When creating your perfect LinkedIn URL, keep these best practices in mind:

  • Simplicity – Short, neat and easy to say and spell
  • Name-focused – Put your full name or initials up front
  • Keywords – Squeeze in relevant terms for discoverability
  • Length – Under 100 characters (including LinkedIn‘s base URL)

Steer clear of:

  • Spaces, symbols or special characters
  • Overstuffing with dense keywords
  • Anything unprofessional

Getting your URL just right requires balancing customization with length and clarity. Use your best personal branding judgement!

Promoting Your LinkedIn URL

You‘ve created the perfect customized LinkedIn URL. Time to flaunt it!

Prominently displaying your URL drives connections, engagement and opportunities:

Online

  • Email signature
  • Social media profiles
  • Personal website & blogs
  • Discussion forums
  • Presentation slides

In-Person

  • Business cards
  • Job interview mentions
  • Conference networking
  • Casual conversations

Anywhere you‘d normally share contact details, swap out your default LinkedIn URL for your shiny customized one instead.

Think of it as an anchor for driving connections in both physical and digital spaces.

Relationship Between URL and LinkedIn Ranking

Ever notice how Google surfaces certain profiles higher than others in LinkedIn search results? Beyond optimized SEO, your level of profile completeness can influence search rankings.

According to LinkedIn‘s algorithm, profiles with:

  • A photo set
  • Headline completed
  • About summary filled out

Rank significantly higher in results. So pairing your stellar custom URL with a fleshed out profile amplifies visibility and authority.

But does your URL itself impact how LinkedIn ranks profiles algorithmically?

While not directly confirmed, many digital marketing experts suspect URL customization signals an overall attention to curating a polished profile. And this indirectly translates into preferential search treatment.

So while a perfect URL alone won‘t rocket you up the ranks, when combined with profile completeness, it can contribute to enhanced discoverability.

Accessing Your URL on Desktop

When ready to take profile management up a notch, LinkedIn on desktop provides expanded tools for customization and visibility lift:

To find your profile URL:

  1. Click your profile picture
  2. Select View profile in dropdown
  3. URL displays prominently on left rail

To customize your URL:

  1. Click Edit public profile & URL on right rail
  2. Under Custom URL, select edit icon next to URL
  3. Enter new preferred URL – Click Save

Desktop allows quick URL access and editing, plus even more customization like setting a vanity URL with your name (john-smith.linkedin.com).

So whenever possible, leverage the expanded profile management capabilities through LinkedIn on web.

Key Takeaways

Accessing and optimizing your LinkedIn URL on mobile is simple yet essential. A few quick taps grants you access to this critical branding asset – no desktop required!

Remember these key pointers:

  • LinkedIn mobile usage now exceeds desktop, prioritizing mobile optimization
  • Finding your profile URL only takes seconds on both iOS and Android
  • Customizing your URL makes it memorable, sharable and brand-focused
  • Prominently display your URL across online and offline touchpoints
  • Pair with a robustly filled out profile to maximize LinkedIn search visibility

Treat your LinkedIn URL like an online business card and routinely keep it updated from the convenience of mobile. This one setting lays the foundation for a visible, influential presence!

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